ASHRAF WANI
Certified Professional Developer
Senior Data Analyst @ Assembly Global
Specializing in Power BI, SQL, BigQuery, GCP, MarTech and AdTech
Turning complex data into reliable insights, intelligent dashboards and better business decisions.
Scroll DownWho am i?
I am a Kashmir-native Senior Data Analyst and a Certified Professional Developer
Focusing on transforming marketing and business data into useful insights.
My work sits at the intersection of data analytics, business intelligence and data engineering.
I work across data pipelines, SQL, cloud data, dashboarding and stakeholder reporting.
I enjoy taking messy data and turning it into a reliable analytical layer that teams can actually use to make decisions.
What I Do?
Marketing & Performance Analytics
Analyzing campaign, channel, product and market performance to uncover trends, identify growth opportunities and understand what is driving business results across digital marketing.
Business Intelligence
Building executive dashboards, KPI frameworks and performance reporting solutions that transform complex business data into clear insights for stakeholders and decision makers.
Data Transformation
Transforming raw and fragmented data into structured, analysis-ready datasets through data cleaning, validation, transformation and scalable SQL-based data workflows.
Marketing Data Integration
Integrating data from multiple advertising and marketing platforms into a consistent reporting ecosystem, enabling unified analysis across campaigns, channels, markets and products.
Dashboard Engineering
Designing interactive dashboards that combine strong data models, intuitive user experiences and meaningful visualizations to help teams monitor performance and explore insights efficiently.
Data Quality & Governance
Establishing reliable data foundations by validating taxonomy, metrics, dimensions and business rules, ensuring reporting remains accurate, consistent and trusted across stakeholders.
Data Strategy & Decision Support
Translating business objectives into measurable data solutions, defining meaningful KPIs and delivering insights that help stakeholders prioritize opportunities, improve performance and make informed business decisions.
What I’m Good At?
SQL
Data Analytics
Business Intelligence
Data Modeling
Marketing Attribution
Data Quality & Validation
Power BI
DAX
Data Visualization
Dashboard Development
KPI Reporting
Reporting Automation
MarTech & AdTech
Performance Marketing
Campaign Taxonomy
GA4
Marketing Analytics
Digital Analytics
Google BigQuery
GCP
Looker Studio
Big Data Analytics
Data Integration
Python
What I've Done?
The displayed above represent a selection of my collabration with clients and are not an exhaustive list.
Some clients and projects have not been included due to confidentiality and other considerations.
what i acheived?
Ashraf Wani
"Microsoft and HCL Certified Professional Developer | Senior Data Analyst @ Assembly Global"
View Resume